17 Apr 2026
In today’s salon world, clients want more than just beautiful hair — they want results that respect their health, their lifestyle, and the environment. Enter Philip Martin’s True Color, a premium, Italian-crafted professional hair colour system designed to deliver vibrant, long-lasting results while prioritising scalp comfort and hair integrity.
True Color represents the perfect balance between performance and care. Formulated with low ammonia levels and enriched with natural-origin ingredients, it reduces the risk of irritation and sensitisation — making it ideal for clients who value a gentler colouring experience without compromising on results.
For stylists, this means confidence behind the chair. For clients, it means comfort, shine, and healthier-looking hair after every service.
One of the standout qualities of True Color is its ability to deliver rich, multidimensional tones that maintain their intensity over time. Whether you’re creating soft, natural enhancements or bold statement shades, the system offers consistent, reliable performance.
The range includes a versatile palette such as:
This diversity allows colourists to fully customise every service, tailoring each formula to suit the individual client.
True Color’s formulation focuses on protecting the scalp barrier while maintaining the hair’s natural condition. The inclusion of naturally derived ingredients helps to:
This makes it particularly appealing for clients with sensitive scalps or those transitioning to more conscious beauty choices.
For professionals, True Color is more than just a colour line — it’s a creative tool. Its predictable results and flexible shade system allow stylists to:
It supports both classic colouring services and modern techniques, making it a valuable addition to any salon offering.
Philip Martin’s has built a global reputation on combining luxury performance with eco-conscious values, and True Color is no exception. By reducing harsh chemicals and embracing more natural ingredients, the brand aligns with the growing demand for cleaner, more responsible beauty solutions.
Philip Martin’s True Color empowers stylists to deliver exceptional results with integrity — ensuring every colour service enhances not only the client’s look, but also their overall hair health experience.
Whether you’re refining your salon offering or seeking a more conscious approach to colour, True Color sets a new benchmark in professional haircare.
At Rapple, the True Color line comes in 100ml tubes across a wide set of shade families. Beyond the core palette above, you will also find Ash, Intense Ash, Gold, Copper, Violet and Ice tones. There is also a Tonalizer, a Corrector and an Extra Lift shade.
Before you stock the full range, start with the shades your clients ask for most. The True Colour chart also makes consultations easier, because clients can see each tone before you mix.
No. True Color is a low-ammonia formula enriched with natural-origin ingredients. If your clients want an ammonia-free option, look at Philip Martin’s Marmellatà, which is also PPD-free, resorcinol-free and fragrance-free.
It suits clients with sensitive scalps and anyone moving towards more conscious beauty choices. It also works for both classic colour services and modern techniques.
Rapple supplies Philip Martin’s to salons across South Africa, with nationwide courier delivery and showrooms in Northriding, Johannesburg and Brackenfell, Cape Town. Register your salon to see trade pricing; approval takes one working day. For hands-on colour training, check the dates at our Education Centre.
Beautiful colour, without compromise.
